How missing someone becomes the birth of a new business
What would happen if we let go of traditional beliefs on where an oil painting should be placed? If we transformed oilcanvases, removing them from their fixed places on the wall?
Art is alive, an expression of life in all its forms, and should therefore be allowed in multiple dimensions of our daily life.
Growing up in an artist home, I wanted to honor my late mother, Birgitta Troili, and share her oil paintings in a new way.
I researched the idea, as my criteria for production were very specific. I needed it to be 100 % true to the originals, staying true to colorscheemes, combining an Italian colour palette with Scandinavian simplicity. The materials had to mirror the feeling of a canvas, with images on one side and the roughness of a canvas on the other. It had to be an eco-friendly product in high quality, and still represent the sense of style and simplicity that was such a strong characteristic in my mothers style – elegant with no fuss.
Today we produce Art pillows – or as I would like to call them Oilcanvases on a pillow.
Each Art by Troili pillow is handmade, on 100% organic linen and produced on demand in southern Sweden.
The cushions in duck dune and feather are provided by a Danish producer certified and approved by Animal Protection in Denmark.
Each artwork is numbered 1–45 and every piece is unique.